For non-profits and museums, coming up with creative ways to engage supporters can be tough. You want to encourage donations with gifts and prizes, but you don’t want to break the bank either. That’s why buttons can work so well— they’re inexpensive but are high quality and wearable making them lasting tokens of appreciation.
That’s exactly why the Art Institute of Chicago recently chose to create buttons for their Renewal Drive Campaign. Dan O’Donoghue, Manager of Communications for Membership Experience at the Art Institute, said of the buttons, “We wanted to acknowledge our members who renewed and contributed to this campaign with a small, affordable token.”
He continued, saying, “We chose buttons over something like stickers because buttons have a permanent quality to them. We wanted something that our members could wear proudly, and stickers come of as cheap and temporary.”
Members are sure to appreciate receiving a button. Plus, this small gift will be a continual reminder to keep donating to the Art Institute!
To see more ideas on fundraising buttons, check out Grassroots Fundraising With Buttons.